THE IMPACT OF INFLUENCER MARKETING ON CONSUMER PURCHASING DECISIONS - A SURVEY BASED ANALYSIS. INTERNATIONAL JOURNAL OF MARKETING AND HUMAN RESOURCE MANAGEMENT (IJMHRM), [S. l.], v. 15, n. 1, p. 14–20, 2024. Disponível em: https://iaeme-library.com/index.php/IJMHRM/article/view/IJMHRM_15_01_003.. Acesso em: 23 dec. 2024.