STUDY ON CHINA'S RURAL ECONOMIC DEVELOPMENT STRATEGY UNDER RURAL REVITALIZATION STRATEGY: BASED ON QUALITY FUNCTION DEPLOYMENT THEORY AND G1-ENTROPY VALUE METHOD

Authors

  • Xu Yige Business School, University of Sydney, Sydney, New South Wales, Australia. Author
  • He Jing Jilin Province School Logistics Management Guidance Center, Changchun City, Jilin Province, China. Author
  • Wang Suyu School of International Economics and Trade, Jilin University of Finance and Economics, Changchun City, Jilin Province, China. Author

Keywords:

Rural Revitalization Strategy, Rural Economic Development, Economic Quality Assessment, Quality Function Deployment Theory, G1-entropy Value Method

Abstract

The rural revitalization strategy has become a major strategic deployment in China's economic development, which has an important impact on consolidating the achievements of China's precise poverty alleviation, further developing and growing the rural economy and the scale of China's rural industries. However, there is still a gap between the current level of rural economy and urban economy, and after the rural revitalization strategy is proposed, China's rural economy still presents problems such as single industrial model, backward infrastructure and low income level of farmers. Then how to carry out the optimization and sublimation of China's rural economy reform under the rural revitalization strategy has become a hot topic of current international and Chinese domestic research. Therefore, it is necessary to assess the quality of China's rural economic development in the context of rural revitalization strategy from a macroscopic perspective, and then provide support for relevant departments to designate policies. In this paper, we innovatively draw on the quality function deployment theory in marketing to build the overall logical framework of this study. Based on the analysis of existing studies, we construct an index system for assessing the quality of China's rural economic development based on four dimensions of industrial development, ecological governance, cultural construction and quality of life under the rural revitalization strategy. Meanwhile, we introduce expert identity weights in this paper, improve the G1 method in the traditional fuzzy mathematical theory, and combine the objective empowerment entropy value method to quantitatively calculate the index system, so as to obtain the ranking of the indexes. Finally, corresponding policy suggestions are proposed for the relevant index factors. Our research in this paper can provide practical experience for the relevant departments in China to carry out rural work, and more importantly, we provide specific suggestions and recommendations for the Chinese government's work in rural economic construction through the findings of this study, which can also provide theoretical and methodological references for similar economic optimization planning and research internationally.

 

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Published

2023-08-29

How to Cite

STUDY ON CHINA’S RURAL ECONOMIC DEVELOPMENT STRATEGY UNDER RURAL REVITALIZATION STRATEGY: BASED ON QUALITY FUNCTION DEPLOYMENT THEORY AND G1-ENTROPY VALUE METHOD. (2023). INTERNATIONAL JOURNAL OF ECONOMICS AND COMMERCE RESEARCH (IJECR), 3(1), 32-56. https://iaeme-library.com/index.php/IJECR/article/view/IJECR_03_01_002